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Resources

Here you’ll find various resources on pricing, including blog posts, interesting articles, or useful websites – all related to pricing and value!

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Online-Practical Masterclass for Innovators
Online-Practical Masterclass for Innovators

Join our upcoming "Pricing Masterclass for Innovators" focused on "Finding your Ideal Prices".

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EventAlina AlbuquerqueJune 22, 2023masterclass, pricing strategy, startuppricing
Pricing Lessons From Startups
Pricing Lessons From Startups

Fast-growing Startup and Scale-up companies face many challenges is setting their pricing, most notably a lack of market information and resources…

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BlogIan TidswellMay 11, 2023price strategy, startup, scale-up
Webinar March 30: Overcoming prospect's buying fears: designing prices that drive sales growth
Webinar March 30: Overcoming prospect's buying fears: designing prices that drive sales growth

In this FREE webinar, we'll tell you how you can manage risk and introduce a tool that will help. 

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EventIan TidswellMarch 30, 2023startup, pricing strategy, Innovation
Pricing for sales growth: overcoming prospects’ fears of innovation
Pricing for sales growth: overcoming prospects’ fears of innovation

It happens all the time: you get an idea for a B2B product or service, and get great feedback. You put it on the market, get lots of interest…but just a few sales.

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BlogAlina AlbuquerqueMarch 28, 2023pricing strategy, startup
Online B2B Startup Sales Summit 2023
Online B2B Startup Sales Summit 2023

Don’t miss a chance to participate in innovative online summit for startups!

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EventIan TidswellMarch 10, 2023startup, Pricing, Innovation
 Webinar: Price carriers - the lego bricks for Pricing
Webinar: Price carriers - the lego bricks for Pricing

Join our next Free webinar with Diana Coelho & Ian Tidswell  and learn how to identify and select the base on what to put a price on for your business …

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EventAlina AlbuquerqueFebruary 22, 2023pricing strategy, Pricing, startup, Innovation
Price carriers - the lego bricks for Pricing
Price carriers - the lego bricks for Pricing

Your solution has several parts: how should you decide what you charge for?? Learn how to identify and select price carriers - the lego bricks for your pricing model.

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BlogDiana CoelhoFebruary 11, 2023startup, Innovation, Pricing
Dialogue with experts: Closing Deals At Higher Prices
Dialogue with experts: Closing Deals At Higher Prices

Join us for this free online discussion on February 9 around helping sales close deals at higher prices

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EventIan TidswellFebruary 9, 2023price strategy, Prices, price design, pricing and selling
 Webinar: Designing Ideal Pricing Model: when to use subscription and other models
Webinar: Designing Ideal Pricing Model: when to use subscription and other models

Webinar, where you can learn more about pricing models and how to choose the right one for your business

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EventIan TidswellJanuary 26, 2023price strategy, Prices, price design
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